Events are the heartbeat of any thriving coworking space.
Whether they’re exclusive workshops for members, gatherings for local business owners, or outside events that use your space, events can elevate the entire coworking experience and help spaces stand out.
Craig Baute of Creative Density said events compound, "we started small, now there are big community events. like an annual cookout."
But with so many details to manage — from scheduling and RSVPs to check-ins and feedback — planning events can become an overwhelming task. That’s why we designed Coworks space management software as a streamlined, user-friendly solution built to simplify event management for coworking spaces of all sizes, among other features.
First, let’s acknowledge the essential role that events play in a coworking space.
We even have a collection of creative ideas for member events as well as external events.
By consistently hosting impactful events, coworking spaces can become hubs of creativity, innovation, and business networking — solidifying their relevance and appeal.
As Ann Long from Burbity Spaces said, "It's so important to engage your community from the get go from the tour, starting at the tour, then into the onboarding appointment, and introducing and making them feel connected from the get go."
Coworks software event management stands out for a simple reason: it was designed with coworking spaces in mind.
Built specifically for spaces that value community and engagement, Coworks offers features tailored to the unique challenges and opportunities that come with hosting events. Here’s a deep dive into how Coworks delivers on every front.
Whether you’re planning a small workshop or a large-scale networking event, the Coworks platform makes it easy to create, customize, and manage events from a single dashboard. The software offers templates and flexible options that allow coworking operators to:
- Set up event pages in minutes, complete with date, time, location, and description.
- Adjust settings for each event, such as ticketing options (free or paid), capacity limits, and guest requirements.
- Customize the branding, so your events stay on-brand and cohesive with your space’s identity.
With these tools, you can plan out event details in just a few clicks, making it simple to keep a robust calendar of events without the hassle of multiple software tools.
One of the most common pain points for coworking spaces hosting events is managing RSVPs leading up to the event and check-ins as the event gets underway. Traditional methods like spreadsheets or separate apps can create unnecessary complexity. Coworks makes this process frictionless by offering:
This streamlined process enhances the attendee experience, making people feel welcomed and ensuring you’re ready to host without extra stress.
Events are about more than attendance or even education — they’re about connection. With features that encourage networking and interaction among attendees, Coworks helps you build a connected and vibrant community. Here’s how:
These features transform events from simple gatherings into opportunities for real connection, ensuring your coworking space is a place where people feel engaged, valued, and connected.
Because Coworks is a complete space management software, its event features integrate with other functions of your coworking space management. This holistic approach eliminates the need for multiple platforms and keeps everything in one place. Integration benefits include:
- Centralized member data: Coworks stores member information in one place, allowing you to easily segment and target event invites to specific groups (e.g., “Members Only” events).
- Billing and invoicing: If your events are paid, Coworks integrates ticketing with billing so members can add tickets to their monthly invoices.
- Room and resource reservations: Events often require special spaces or resources, like a conference room or A/V equipment. Coworks makes it easy to reserve these resources, ensuring your space is ready without double-booking or last-minute changes.
With everything centralized, you can confidently offer a seamless event experience that reflects the professionalism and organization of your coworking brand.
As your coworking space expands, Coworks scales with you. From a handful of intimate workshops each month to a full slate of events open to the public, Coworks can handle it all. The platform offers:
- Advanced reporting: Keep track of attendance trends, popular events, and member preferences. Use these insights to craft an event strategy that resonates with your community and attracts new members.
- Lead generation insights: Track event attendees who are non-members and collect information to follow up with them later, potentially converting them into members.
- Automation and scheduling: As your events grow, Coworks helps you maintain consistency with automated workflows and reminders, reducing the administrative burden on your team.
These scalable features mean you’re ready for whatever level of engagement your community demands, from small, cozy meetups to large-scale industry gatherings.
Events can be an incredible lead generation tool for coworking spaces. By hosting events that are open to the public or target specific groups in your community, you can showcase the unique benefits of your space.
Carlito Smith from High Street Station advised "Just don’t be afraid to go hard and to try stuff that people necessarily haven't experienced yet. Because more often than not, people have fun!"
Coworks helps maximize lead potential through:
- Public and private event options: Decide whether to make events open to everyone or keep them member-exclusive. This flexibility allows you to reach a wider audience when you want to, while keeping some events more intimate.
- Event analytics: See which events bring in the most guests, which demographics respond best, and where you’re seeing the highest conversion from event guest to member.
- Follow-up capabilities: Send post-event emails, special offers, or tours to non-members who attended an event, creating a natural follow-up funnel.
By integrating these features, Coworks turns each event into an opportunity to grow your space, expanding your reach within the community and bringing in fresh faces who may one day become loyal members.
Finally, one of the biggest reasons to choose Coworks for your coworking events is the company’s commitment to support and development. The Coworks team is dedicated to helping coworking spaces thrive, with:
- Responsive support: The Coworks support team is known for being responsive, knowledgeable, and helpful. Whenever you run into a question or challenge, they’re available to provide solutions.
- Regular updates: Coworks continuously enhances its platform with new features, staying at the cutting edge of coworking needs.
This commitment to improvement means you’re not just investing in today’s solution—you’re investing in a platform that will grow and evolve with your space.
For coworking spaces that want to do more than just offer desks and Wi-Fi, Coworks is the ultimate partner.
From setting up and customizing events to tracking RSVPs, fostering connections, and following up with leads, Coworks has thought through every detail to make coworking event management seamless and effective. With Coworks, you can create meaningful events that strengthen your community, attract new members, and showcase the value of your space in the local area.
In the end, choosing Coworks isn’t just about managing events—it’s about building a community, engaging with your audience, and making your coworking space a hub of innovation and collaboration. Ready to make your events unforgettable? Coworks has everything you need to turn each gathering into a cornerstone of your community.